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“It’s not about the technology itself. It’s about what the SMB customer is going to get out of it,” Craig Cieplinski, Cisco Global SMB Leader. Learn how Cisco partners are key to delivering the experience outcomes SMBs need.


It’s an exciting time in the SMB market. The SMB segment understands that technology is key to growth in their business. The biggest opportunity for partners is delivering SMBs the experience outcomes they can deliver with that technology.

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